Testimonials
“Having been in sales for over 30 years, and been trained by the likes of Xerox and IKON, it was hard to image that anyone could have topped the level of sales training and quality of presentation that I was used to. Much to my surprise, I was blown away with Peter’s fresh approach to professional sales training, his incredible level of enthusiasm and effective story telling for this fantastic art of selling. I would highly recommend that if you truly want to understand the steps of the sale and become an effective closer, don’t miss the opportunity to get trained by Peter. You will experience a true master of communication that not only can sell, but more importantly teach you the most effective ways to prospect, qualify, present, overcome objections and close. He will open your eyes to new ideas, creative techniques and most importantly, put more money in your pocket than you ever thought possible!” Glenn Robbins, Hartford, CT 5/09
“Having you here was one of the best investments I have ever made. Not only did we fix all of our sales and marketing issues but morale is higher, productivity levels are higher, the phones are ringing, I have a strategic plan for the future and we know exactly what to do to continue this upswing. Thank you again Peter for all your help, and please don’t hesitate to use me as a future reference.” A. Patel, CEO, Ashtel, 10/10
“Peter, after 25 years in this business I have to say I was amazed by your depth of knowledge on the psychology of selling. The closing techniques were masterful. The “Impingement Principle” is forever stamped on my brain. “The Client Reach Technique” is brilliant, plus your storytelling ability really helped to bring home the major points. I now know why other business owners I spoke to told me you are the master instructor.” Mark Murphy, Boston 6/09
“My guys are now excited about this game of selling, and the increase in business reflects that. When you come here to train them they get excited and they are very,very willing to learn. More importantly they can easily apply these sales techniques in the field. We have implemented the selling drills on a regular basis and they understand the challenge. Additionally the programs we implemented with the phone department, handling incoming and outgoing calls has also seen a huge improvement. Thanks again for helping us grow our bottom line. Peter you are an asset to my company and I think the world of you!” Bryan Oksas, Co-CEO, Payless, 1/10
“I have been in sales since 1977. Even someone with my background in sales occasionally needs a hand, and when I do I have been fortunate that Peter Monaghan has been there to offer me the perfect advice for that particular circumstance. The one thing that I truly appreciate is his philosophy on sales, because it is exactly how I feel. Peter’s sales approach is to build long-term relationships with the prospective client, to truly offer him or her a benefit, to make their business better because of the service he offers. Mine too. Peter, thank you so much for all your help over the years!” Marilyn Coco, Palm Beach, FL 1/09
“I have to be honest. Three months ago when we first met I truly doubted you could change this company for the better, but thankfully my doubts have been proven wrong. An uninspired, lethargic sales force and a stale company culture have been rejuvenated with your help over these few months. Instead of having salespeople wondering aimlessly we now have them focused on setting and meeting sales targets, in fact with your input our wholesale department’s monthly sales were the highest ever in February; nearly double monthly production levels from 2009 and March’s numbers are also on a terrific pace. Introducing a 120 page sales manual customized to our needs was so important to giving our managers and their salespeople a step-by-step selling system to work from. Failure is no longer an option. What’s clear is there are no more doubts as to what every sales manager and salesperson needs to do to increase sales and keep them up. Other improvements we have made in tandem have the whole company thoroughly excited about the future, including upgrades to the showrooms, a new state-of-the-art website, new branding and re-designed marketing materials and new sales and management staff hired, trained and ready to perform. I’m truly amazed so much was done in so little time. The bottom line is we are much better off for having had you here. You gave us more than we ever expected, but more importantly taught us that our success lies in giving our customers more than they ever expect to receive.”
With deepest gratitude, L. Joss, CEO, Surfaces USA, 3/10
“Peter is one of the best sales trainers that I have ever experienced in my twenty years of sales and marketing. His ability to distill the essence of the sales process and allow you to walk away with action steps and process is second to none. In short he will help any organization grow their top and bottom line.” Nick Loise, Chicago 4/09
“I am so grateful that I met Peter years ago and have had his expert advise and sales training available to me and my sales team. I have been in sales for over 25 years and have been exposed to many sales training programs. His expertise certainly has made an impact on my sales ability and bottom line! Peter was able to show me how certain sales fundamentals must underlie all successful sales activities. I mean what good are closing techniques if you can’t really get in communication with your prospect? What do they really need and want and how can I give it to them? He trained us in sales techniques that work in the field, not a bunch of theory I couldn’t relate to. Peter has the right combination of fundamentals, techniques, common sense, a great business philosophy, mixed with a little fun and humor. His training is easy to follow because it makes perfect sense! I sincerely appreciate all he has done for my personal sales and my business. He’s the best!” Melinda Manley, San Francisco 6/08
“Since I’ve known Peter, he is the most articulate professional I have come to know. He has crafted his business focus to offer his skills and insight to assist business owners reengineer the sales process from front to back. Peter is a Master Communicator!” Tony Sucato, Dayton, 6/09
“‘The sales training you provided was exceptional. The training was comprehensive and valuable to both the seasoned professional and novice alike. To have you share your knowledge was priceless. I loved the concept of thinking of the sales call as an opportunity for conversation and surveying. That being said, I can hardly wait to apply these new techniques. I guess the most important thing I left with was the excitement to get out in the field and confidence that I have the tools to do it. Thanks again for all your help, advice and patience, I am really looking forward to putting what I learned in training into action.” Virginia Murphy, Rhode Island, 4/09.
“Dear Peter, I have to say that you have been instrumental in my personal success. Having had some of those most pristine sales training in corporate America with Procter & Gamble and ADVO, I would mark my background as an effective communicator and a strong sales person. However, the exposure you gave to me with your sales perspective and your hands on approach truly shifted my paradigm towards today’s buyers while interacting with my prospects. I know this; that after I applied your sales techniques I increased my sales. I thoroughly enjoy your sales training and have always taken away important lessons that make a difference the very next day! Thank you, Peter. Thanks for helping me build my book of business!” Sharon Wuest, San Diego, 9/08
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