Manners are an extremely important part of being an effective sales person. When a sales person has insufficient or bad manners, this can repel the sales prospect away along with that potential sale, so it is worthwhile to spend a few minutes on the subject of manners. Let’s start with the definition of etiquette.
Etiquette [ˈɛtɪˌkɛt ˌɛtɪˈkɛt] n
1. (Sociology) the customs or rules governing behavior regarded as correct or acceptable in social or official life
2. (Sociology) a conventional but unwritten code of practice followed by members of any of certain professions or groups medical etiquette [from French, from Old French estiquette label, from estiquier to attach; see stick2] From Collins English Dictionary – Complete and Unabridged
Wikipedia says: Etiquette is a code of behavior that delineates expectations for social behavior according to contemporary conventional norms within a society, social class, or group. “Today’s Etiquette”, published back in1941 by DoubleDay Doran and written by Lillian Eichler. It reads: “Good manners are not only indispensable in society, but they have a very practical value in the business world.”
Based on these definitions, we can see that manners or etiquette play a large role in business and especially in sales.
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